Old Times Square, blazing in color at night

There’s old Times Square—the 1960s and 1970s sleazy version. And then there’s the real old Times Square, in the early decades of the 20th century, when millions of lights illuminated the city’s primary entertainment district until dawn.


Something about this stretch of New York at this time in history makes it seem exciting, passionate, alive. This Times Square feature streetcars, a Greyhound bus station, cigarette ads . . . and no public pedestrian plaza.

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3 Responses to “Old Times Square, blazing in color at night”

  1. P. Gavan Says:

    I love to see the color “photos” from Old New York. Usually all we see are black-and-white photos, which makes it look like everything was so dark and dreary in those days. I sometimes “forget” that there was color back then!

  2. Bob_in_MA Says:

    Would that have been taken from the old NYTimes building?

  3. W.B. Says:

    The Hotel Cadillac (ex Wallick) was the home, from about 1937 to its demolition in 1940, of one of two EPOKs up on the Square, this one advertising Old Gold cigarettes and of the same array (76 columns x 54 rows = 4,104 bulbs) as would later take residence after Nov. 1, 1940 on the NE corner of 46th and Broadway above I. Miller. (The other EPOK, just south of the RKO Palace, was a scant 50 columns by 40 rows, or 2,000 bulbs, and advertised Wilson whiskey before the newer EPOK on 46th did.)

    What was the official name of the building that was put up where the Cadillac once stood, I ask? I’ve been looking all over . . .

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