Posts Tagged ‘AT&T New York Broadway’

What the bronze reliefs on 195 Broadway mean

June 11, 2018

Inspired by ancient Greece, the 27-story office tower at 195 Broadway features a marble lobby and interior classical columns.

The building, completed in 1922, also paid tribute to what qualified as modern communication at the time. This was the new headquarters for AT&T, after all, and company heads topped the tower on the Fulton Street side with a sculpture called “Genius of Telegraphy,” a 24-foot winged male figure cast in bronze holding bolts of electricity in its hand.

“Gold Boy,” as that statue was nicknamed, is no longer there. But four bronze reliefs on the facade of 195 Broadway still exist. Instead of paying tribute to modern communications, they hark back to ancient times.

The four reliefs are collectively titled “The Four Elements,” an early work by sculptor Paul Manship, who designed the Prometheus sculpture in Rockefeller Plaza.

Manship honored the four elements: fire, water, air, and earth. According to Landmarks Preservation Committee report from 2006 (the year 195 Broadway was deemed a landmark site), the panels there today are copies of the originals.

They’re somewhat racy for the 1920s, with topless female figures. And it’s a little strange to see them outside the latest branch of trendy retailer Anthropologie, which now occupies the ground floor.

But the Art Deco touches—and the elements they celebrate—make these reliefs an inspiring break along the canyons of Lower Broadway.

[Top photo: Blue Rock Construction]