Posts Tagged ‘Hotels Morningside Heights’

The faded ad that sent newcomers to the Hotel Harmony in Morningside Heights

October 18, 2021

So much of New York’s past can be gleaned from the faded ads on the sides of unglamorous brick buildings. Weathered by the elements but still somewhat legible, they featured a product, a place, or a service that offers a bit of insight into how city residents once lived.

Case in point is the wonderfully named Hotel Harmony. The color ad for this “permanent and transient” hotel can be seen on Broadway and West 114th Street.

Based on the ad, the Harmony sounds like a run-of-the-mill hostelry aiming to come off as a little high class, especially with that tagline, which is supposed to say “where living is a pleasure,” per faded ad sleuth Walter Grutchfield.

The Hotel Harmony in 1939-1941

The actual Hotel Harmony was a few blocks away at 544 West 110th Street. The tidy brick and limestone building first served as the headquarters of the Explorers Club, but by 1935 it was converted into a hotel, according to Landmark West!

What kind of people lived or stayed here? Based on how little activity from the hotel made it into newspapers of the era, I’m going to guess quiet types who blended into the neighborhood. Robbers held up the night manager in the 1950s and made off with cash; a resident described as a limo driver died at Knickerbocker Hospital, then on Convent Avenue in Harlem; his obituary stated.

The Hotel Harmony has been defunct since the 1960s, when Columbia University bought the building and converted it into a dormitory fittingly called Harmony Hall, Landmark West! reported. The repurposed hotel remains…and so does the spectacularly preserved sign that sent many visitors to the hotel’s doors for days, weeks, perhaps years.

[Second image: NYC Department of Records and Information Services; third image: BWOG Columbia Student News]