On the morning of April 15, 1912, at least one New York newspaper carried the grim announcement: the Titanic had sunk. What wasn’t clear for several days, though, was how great the loss of life was.
So anxious New Yorkers with friends and relatives aboard the unsinkable ship went down to the Bowling Green Offices Building at 9 Broadway, which housed the headquarters of the White Star Line.
A crowd outside the building soon grew, spilling over onto the sidewalk and then across Bowling Green. At first, a White Star spokesman assured everyone that the ship was safe.
Then wireless reports began to trickle in. But only when the Carpathia docked on the rainy night of April 18 did people really learn whether their loved ones were safe or if they had gone down with the ship.
The White Star Line is long gone, but their former headquarters remains—now home to a Subway.